Summer Sounds at Broadway brings live music, performers and family entertainment to the heart of Ballymena
Summer Sounds at Broadway, an action-packed new programme of free outdoor entertainment featuring live music, performing arts and family fun, kicks off in Ballymena this Saturday (7 July).
The exciting bill of activities will take place in the heart of Ballymena every weekend and is organised by Mid and East Antrim Borough Council in conjunction with the Ballymena Business Improvement District.
Summer Sounds at Broadway’s inaugural performers will be hugely popular local bands Picture the Sound, and The Resolution, with stilt-walkers, jugglers and more on hand, from 11am.
Mayor of Mid and East Antrim, Councillor Lindsay Millar, said: “Summer Sounds at Broadway promises fantastic outdoor entertainment for all ages and will create a great atmosphere in the town centre every Saturday over the coming months.
“We want this brilliant new venue to be used by both budding and established artists from across Ballymena and further afield as a platform to showcase their talent.
“I’m delighted we have already secured local artists in Mid and East Antrim to perform at Broadway, where they can be enjoyed by locals and visitors to Northern Ireland’s number one shopping town.
“Our borough’s retailers are the very best around and you are guaranteed a very warm welcome and great service on any trip to Ballymena.
“Summer Sounds at Broadway will complement a town centre brimming with incredible independent retailers, high street giants and beautiful surroundings.”
The structure’s recent completion marks the final stage of a multi-million pound investment in the town.
The new venue, built by a Mid and East Antrim manufacturing firm, finally provides citizens with a fit-for-purpose community space in the centre of the town, with the series of free outdoor summer entertainment events aimed at rejuvenating the town centre and driving footfall.
It provides the ideal space for a host of exciting events and performances aimed at showcasing up-and-coming talent from Mid and East Antrim and further afield, and promote the very best of culture and the arts in the Borough.
Creative groups and artists will be invited to book slots at Broadway.
The name of the structure, Harmony Hub, was selected by Hollywood superstar Liam Neeson following a competition organised by Mid and East Antrim Borough Council in partnership with schools throughout the area.
Mr Neeson said: “We look forward to the future, welcome it, adapt and attract new business initiatives. This beautiful, yet simple structure symbolises all that and more. Many congratulations.”
More details about the winning entry will be announced shortly.
The Mayor added: “Our Council plays a key role in driving the economy of our Borough, as demonstrated by our commitment to, and delivery of, the public realm scheme.
“This investment is all about boosting economic growth, generating jobs and bringing more people to Mid and East Antrim.
“Our thanks to our local retailers and Ballymena residents for their patience throughout the regeneration work and we all look forward to what promises to be an exciting and successful future for the town.”